OMTD | Once Again in the Spotlight — This Time at the “Automotive Glass Industry Grand Event”!

Before the full electrification stage, the automotive glass industry has been upgrading around the concept of “light,” with panoramic roofs as the main representative. In the era of intelligent vehicles, as human-machine interaction continues to advance, the industry is shifting toward upgrades in the “electrical” domain. Innovative technologies represented by Astrace’s OMTD Optoelectronic Film are expected to accelerate the intelligent transformation of automotive glass.

On April 17–18, 2025, the 6th LANCI Automotive Intelligent Glass System Innovation Technology Forum was grandly held at the Hyatt Regency Jiading, Shanghai, jointly organized by Lance Business Consulting (Shanghai) Co., Ltd. & LANCI Auto and the China Smart Transportation (Shanghai Lingang) Industrial Research Institute.

As a world-class pioneer in glass aesthetics and the Diamond Sponsor of this event, Shanghai Astrace Group deeply participated in the core sessions of the conference, engaging with leading enterprises and OEMs across the glass supply chain to discuss the intelligent future of automotive glass.

【Organizer:】
LANCI Auto | China Smart Transportation Industrial Research Institute

【Diamond Sponsor:】
Shanghai Astrace New Materials Technology Co., Ltd.

【Participating OEMs:】
BMW, Land Rover, Lotus, Zeekr, BYD, SAIC, and others

LANCI Auto

LANCI Auto is committed to promoting the healthy development of automotive technologies through diverse formats such as online and offline conferences and forums, providing integrated platforms for technological communication and exhibition.

Over the years, LANCI Auto has focused on offering one-stop solutions for the challenges faced by OEMs and component manufacturers in the application and promotion of innovative technologies. It has built a comprehensive business and cultural exchange platform connecting upstream and downstream players in the automotive supply chain to promote resource integration and win-win collaboration.

LANCI Auto operates six major conference divisions—Intelligent Cockpits, Autonomous Driving, Automotive Lighting, Interior & Exterior Design, Vehicle Prototyping & Validation, and New Energy Batteries—supported by an expert think tank. Its data center provides enterprises, government agencies, and investors with precise data analysis and industry reports tailored to the automotive sector.

Astrace OMTD Shines at the Automotive Glass Industry Summit

The forum, themed “Intelligent Vision · Breaking Boundaries for Innovation,” focused on intelligence, lightweight design, and sustainability—driving a new revolution in automotive glass technology. It attracted professionals from OEMs, glass suppliers, and research institutions nationwide.

During the key session on “Trends and Strategic Planning,” Ms. Liu Fengxi, Chairwoman of Shanghai Astrace Group, was invited as a guest speaker. Her keynote speech, titled “Astrace OMTD — The Art and Science of Glass Aesthetics that Touches the Soul,” offered attendees an inspiring exploration of the evolution of smart glass aesthetics.

Ms. Liu Fengxi, Chairwoman of Shanghai Astrace Group, delivered a speech on stage

Ms. Liu Fengxi stated that as the total surface area of automotive glass continues to expand—now exceeding 5–8 square meters—two significant trends are emerging for vehicle windows. The first is a leap from “traditional” to “intelligent.” Smart technologies are being integrated into automotive glass at an unprecedented pace, endowing it with entirely new functions and experiences. The second is an evolution from “functional” to “aesthetic.” Car windows are no longer limited to meeting basic functional needs; they have become a vital component of automotive aesthetic design, carrying the mission of expressing a vehicle’s distinctive charm and unique personality.

At the event, Ms. Liu shared Astrace’s innovative achievement—the OMTD Optoelectronic Film and its automotive application solutions, which were developed over seven years of dedicated research and innovation. With new energy vehicles becoming the defining trend in the automotive industry, the intelligent evolution of panoramic roofs has undoubtedly become a major focus. Through its unique and pioneering technology, the OMTD Optoelectronic Film breathes life into automotive glass, allowing it to “awaken” and radiate unprecedented aesthetic brilliance and dynamic expression. This groundbreaking innovation not only redefines the standards of automotive glass aesthetics but also marks the opening of the “fourth act” in the evolution of automotive design.

Exhibition & Exchange

How Does OMTD Redefine Automotive Glass?

How does OMTD transform automotive glass? What innovative advantages does it offer? How can it be applied in real vehicle scenarios?
During the exhibition and networking session, curious guests gathered around the Astrace booth to learn more about this breakthrough technology.

Astrace’s representatives gave a detailed explanation of the numerous advantages of OMTD Optoelectronic Film and demonstrated its innovative applications on vehicle windows. Through vivid on-site demonstrations, the exceptional display clarity and highly responsive performance of the OMTD film left a deep impression on all visitors.

Concept Car on Display

Once Again, All Eyes on OMTD!

When glass learns to “emit light,” the imagination of the smart cockpit is completely transformed. At this grand event, the OMTD Optoelectronic Film once again became the undisputed “center of attention.”

This innovative technology enables the panoramic sunroof to remain completely transparent and invisible when turned off, and when activated, it instantly transforms into a dazzling stage of light and color—perfectly balancing practicality with immersive ambiance.

Its three core advantages stood out prominently:

• Fully Invisible: Patterns remain completely transparent without affecting visibility.
• Master of Atmosphere: Dynamic lighting effects create an immersive cabin experience.
• Smart Interaction: Integrated multifunctional control expands the dimensions of human-vehicle interaction.

Professionals from OEMs, glass suppliers, and research institutions stopped by to explore this “magic window that glows,” showing keen interest in its potential applications.

From Function to Aesthetics

From Tradition to Intelligence

Astrace OMTD enhances intelligent driving in a “protective film” form, adding more individuality and emotion to technology.

Looking ahead, Astrace will remain true to its original mission, working hand in hand with OEMs and suppliers to let every piece of glass carry its own unique “soul,” injecting new vitality into the intelligent evolution of the automotive industry.